Event Manager
Plans and runs weddings, concerts, conferences and corporate events, managing budgets, vendors and schedules.
Facts checked 29/10/2026
Is this for me?
- Seeing an idea turn into a real event that people enjoy
- Variety: every client, venue and event is different
- Working with many kinds of people, from artists to caterers to CEOs
- Long hours, late nights, weekends and festival seasons, when everyone else is celebrating
- Constant pressure, deadlines and last-minute changes where you must stay calm
- Uneven income and job security, especially if you freelance or start your own firm
- Class 11–12 subjects
- Any Class 12 stream. Most BBA/BMS colleges ask for a minimum percentage, often around 45–50%, but each college sets its own (reported). NIEM's Diploma in Event Management is open to anyone who has passed or is appearing for Class 12. Maths is not compulsory, but you will handle budgets, so basic comfort with numbers helps.
- First degree
- BBA or BMS (3 years), ideally with an event management specialisation. Or an 11-month diploma such as NIEM's Diploma in Event Management. Graduates can also do a one-year PG diploma.
- Entrance exams
- There is no single national entrance exam. Colleges admit on Class 12 marks, their own tests or CUET-UG (reported). NIEM's pages describe an application form, documents and a fee payment, not a national exam.
- Licence or registration
- None needed to start working.
What the work is like
Meeting clients, setting a budget, choosing venues, booking caterers, decorators, sound and lighting, managing artists and staff, handling safety and permissions, running the event on the day, and checking the results afterwards.
A day in the work
On a normal pre-event day, you might start at 9 a.m. by checking vendor bookings and the budget sheet. By noon you are at the venue, walking through the stage, sound and seating plan with the decorator and the sound team. In the afternoon you call the caterer, confirm the artist's travel and answer the client's changes. On the event day, you reach early, stay on your feet for 12–14 hours with a walkie-talkie, and fix small problems quietly so the guests never notice them.
The path, step by step
- Step 1 · Class 8–11Start small. Help plan the school annual day, a farewell or a family function. Write the budget and checklist yourself. Any stream is fine.
- Step 2 · Class 12Pass Class 12 in any stream. Then choose a route: a 3-year BBA/BMS, or an 11-month diploma. Check that the college is properly approved. AICTE now regulates BBA/BMS colleges, and the college still needs its own university affiliation.
- Step 3 · 11 months to 3 yearsStudy event planning, budgeting, marketing, vendor handling and safety. NIEM's diploma is 11 months and says it is about 70% practical and 30% theory. Fees vary widely, so compare.
- Step 4 · During the courseWork on live events as a volunteer or intern, even unpaid for a few days. Real events teach what classrooms cannot, and your first job often comes from people you worked with. (reported — check with the official body)
- Step 5 · First jobMost people start as an event executive, coordinator or assistant. You do on-ground work: setting up, calling vendors, managing guests and fixing last-minute problems. The national skills standard for Event Planner/Event Manager lists 21 as the minimum job-entry age.
- Step 6 · 3–8 years inMove up to event manager or project lead, or start your own company. Learn contracts, music and copyright permissions, safety rules and how to win clients. (reported — check with the official body)
- OptionalA PG diploma in event management, advertising and media (for graduates), or an MBA, if you want to move into brand, marketing or corporate roles. (reported — check with the official body)
Ways in
- BBA/BMS degree3 years after Class 12. This gives you a bachelor's degree, which you need if you may want an MBA later. Check the college's AICTE approval and university affiliation.
- Diploma after Class 12About 11 months, for example NIEM's DEM. It is shorter and very hands-on, but a private institute's diploma is not a university degree.
- Degree in any subject, then PG diplomaFinish any graduation first, then do a one-year PG diploma in event management (NIEM's is open to graduates from any recognised institute). This suits you if you are unsure at 17.
Time and money
| Stage | Time | Government college or body | Private college | Help available |
|---|---|---|---|---|
| Class 11–12 (any stream) | 2 years | Your school's fees | — | — |
| Route A: BBA/BMS degree (college admission on Class 12 marks, own tests or CUET-UG (reported)) | 3 years | Check the college's fee page | H R College of Commerce & Economics, Mumbai (HSNC Univ), BMS 2026–27: ₹77,500 tuition first year; ₹1,07,100 total first-year charges | No official scholarship scheme for event management found; ask each college |
| Route B: 11-month diploma after Class 12 (e.g. NIEM DEM) | 11 months | No government route found | NIEM Diploma in Event Management: ₹30,000–₹86,000 (2026–27 batch, NIEM admissions page; older page reports ₹86,000 Mumbai, ₹80,000 Pune) | No official scholarship found; ask about instalments |
| Route C: any graduation, then one-year PG diploma (e.g. NIEM PGDEM) | 1 year after graduation | Check the college's fee page | NIEM PGDEM 2026–27 batch: ₹35,000–₹1,01,000 | No official scholarship found; ask about instalments |
| Volunteer or intern on live events during course | A few days to several months (reported) | Free or unpaid (reported) | — | Unpaid; no stipend found |
| First job: event executive, coordinator or assistant | Starts after course | No licence or exam fee found; pay not stated on page | — | — |
Fees from: NIEM admissions page: DEM fees · NIEM: Diploma in Event Management (DEM) · H R College of Commerce & Economics, BMS fee structure 2026-27 (college PDF) · NIEM Admissions home page (2026-27 batch course fees). Fees change every year — check the college's own fee page before you pay.
What people earn
Pay is modest at the start and rises with experience, the city (metros pay more), the kind of events (corporate and large shows pay more than small functions) and whether you work for a company or run your own business, where income can swing from month to month.
Myth and fact
Try it now
- Class 7–9Plan a small event, such as a class party or a family function. Write the guest list, a simple budget, a time-wise schedule and a 'what if it rains' plan. Then note what went wrong.
- Class 10–12Join your school's cultural or annual-day committee and handle one job fully, like stage, invitations or guest welcome. If you are 15 or older, also look for volunteering on MY Bharat.Open link ↗
- College or afterVolunteer with your college fest or a local event team. Read the national skills standard for Event Planner/Event Manager and tick the tasks you have already done.Open link ↗
Good to know
- Event management has no licence exam or statutory regulator like medicine or law does. Your portfolio, experience and references count most.
- Music at events is a legal area. IPRS says live events, concerts, award ceremonies and roadshows with music need its licence. Weddings have a legal exemption, but it is contested in courts (reported). Event managers need to know this.
- The national skills standard (NSQF Level 5, code MES/Q0209) lists the tasks: budget, venue, vendors, talent, fire safety, risk and post-event reports. Use it as a checklist of skills to build.
- Many private diplomas make big placement claims. Ask for real, recent numbers and talk to past students before paying.
Sources: MESC (Media & Entertainment Skills Council): Qualification Packs list, including Event Planner/Event Manager · MESC: Qualification Pack MES/Q0209 Event Planner / Event Manager (PDF) · NIEM: Diploma in Event Management (DEM) · NIEM: Post Graduate / Advance Diploma in Event Management · NIEM admissions page: DEM fees · AICTE: Approval Process 2025-26 (BBA/BCA/BMS colleges) · IPRS: All About Licensing